Dynamics 365 for Marketing
Convert prospects into business relationships with Microsoft Dynamics 365 for Marketing. Discover and nurture more sales qualified leads using multi-channel campaigns and personalized lead nurturing. Align sales and marketing together with one source of shared information, connected processes, and Office 365 collaboration tools. Enable informed decision making using concise dashboards and reporting to improve marketing Return on Investment (ROI).
Organizations looking to improve the effectiveness of their marketing activities, the Dynamics 365 Marketing solution provides an integrated marketing platform for planning, executing, and analyzing your marketing campaigns. Leverage Dynamics 365 Marketing to drive brand awareness and create new business development opportunities, ensuring that you make the most out of your firm’s marketing investments.
Dynamics 365 Marketing Features
The Microsoft Dynamics 365 Marketing solution provides broad marketing capabilities to help professional services organizations to optimize their marketing campaigns.
Create campaigns to organize planning activities, budgets, and tactics to achieve a holistic view of your marketing efforts to create a budget and track the costs for campaigns to help manage your marketing spend.
Create activities for each campaign and assign them to team members to track campaign progress.Let business development personnel create slimmed down campaigns for simple marketing activities they can drive on their own
Group clients, contacts, and leads into a targeted marketing list to sharpen the focus of your campaigns.
Keep an eye on your competitors to help your firm build winning pursuit strategies.
Customer Response Tracking: Track customer responses to campaigns to help take action and analyze campaign success.
Return On Investment (ROI) Analysis:
Associate new clients and projects to a campaign code to track a return on your marketing investment.
Access standard reports to monitor and analyze marketing activities, including campaign activity status, campaign performance, and campaign comparisons.